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Here's How Much a $1000 Investment in Monster Beverage Made 10 Years Ago Would Be Worth Today
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For most investors, how much a stock's price changes over time is important. This factor can impact your investment portfolio as well as help you compare investment results across sectors and industries.
FOMO, or the fear of missing out, also plays a role in investing, particularly with tech giants and popular consumer-facing stocks.
What if you'd invested in Monster Beverage (MNST - Free Report) ten years ago? It may not have been easy to hold on to MNST for all that time, but if you did, how much would your investment be worth today?
Monster Beverage's Business In-Depth
With that in mind, let's take a look at Monster Beverage's main business drivers.
Monster Beverage Corp., headquartered in Corona, CA, is a marketer and distributor of energy drinks and alternative beverages. Incorporated in 1990 in Delaware, Monster Beverage was previously known as Hansen Natural Corporation. In 1992, the company acquired the Hansen Beverage business.
On June 12, 2015, Monster Beverage closed a deal with The Coca-Cola Company (TCCC). Per this long-term strategic deal, Coca-Cola acquired an approximate 16.7% equity stake in Monster Beverage. Coca-Cola also transferred ownership of global energy drinks business, which includes brands like NOS, Full Throttle, to Monster Beverage. In exchange, Monster Beverage transferred non-energy business to TCCC.
Monster Beverage reports results under the following operating segments:
Monster Energy Drinks (92.4% of net sales in 2025): Monster Energy Drinks Segment includes the former Direct Store Delivery segments, excluding Peach Tea brand. This segment comprises mostly Monster Energy brand products.
Strategic Brands (6%): The Strategic Brands segment includes brands acquired from the “TCCC Transaction”. Monster Beverage observes the same business model with acquired brands as their previous owner.
Alcohol Brands (1.6%): Alcohol Brands segment includes various craft beers and hard seltzers purchased as part of its acquisition of CANarchy Craft Brewery Collective LLC on Feb. 17, 2022 as well as The Beast Unleashed. It also sells kegged and ready-to-drink canned beers, hard seltzers and FMBs, primarily to beer distributors in the United States.
Other (0.3%): The Other segment includes the former warehouse segment and the Peach Tea brand. The segment also includes products acquired from the AFF Transaction that are sold to independent third-parties. On April 1, 2016, the company acquired the concentrate and flavor business of American Fruits and Flavors (AFF).
Bottom Line
While anyone can invest, building a lucrative investment portfolio takes research, patience, and a little bit of risk. If you had invested in Monster Beverage ten years ago, you're probably feeling pretty good about your investment today.
A $1000 investment made in October 2016 would be worth $3,807.66, or a gain of 280.77%, as of October 20, 2026, according to our calculations. This return excludes dividends but includes price appreciation.
The S&P 500 rose 258.66% and the price of gold increased 215.30% over the same time frame in comparison.
Going forward, analysts are expecting more upside for MNST.
Monster Beverage continues to benefit from the expansion of the energy drinks market and product launches, reinforcing its category strength. MNST is experiencing continued growth in the global energy drink market, backed by strong demand across convenience stores and other key retail channels. In second-quarter 2026, the Monster Energy Drinks segment's sales grew 19.3% on a currency-adjusted basis. International expansion, operational efficiency and product innovation are driving the company's overall performance. However, Monster Beverage has been witnessing sluggishness in its Alcohol Brands segment, with sales plunging 15.2% in second-quarter 2026 driven by lower volumes and the segment's struggle to scale relative to its core energy drink portfolio.
The stock has jumped 6.36% over the past four weeks. Additionally, no earnings estimate has gone lower in the past two months, compared to 1 higher, for fiscal 2026; the consensus estimate has moved up as well.
Image: Bigstock
Here's How Much a $1000 Investment in Monster Beverage Made 10 Years Ago Would Be Worth Today
For most investors, how much a stock's price changes over time is important. This factor can impact your investment portfolio as well as help you compare investment results across sectors and industries.
FOMO, or the fear of missing out, also plays a role in investing, particularly with tech giants and popular consumer-facing stocks.
What if you'd invested in Monster Beverage (MNST - Free Report) ten years ago? It may not have been easy to hold on to MNST for all that time, but if you did, how much would your investment be worth today?
Monster Beverage's Business In-Depth
With that in mind, let's take a look at Monster Beverage's main business drivers.
Monster Beverage Corp., headquartered in Corona, CA, is a marketer and distributor of energy drinks and alternative beverages. Incorporated in 1990 in Delaware, Monster Beverage was previously known as Hansen Natural Corporation. In 1992, the company acquired the Hansen Beverage business.
On June 12, 2015, Monster Beverage closed a deal with The Coca-Cola Company (TCCC). Per this long-term strategic deal, Coca-Cola acquired an approximate 16.7% equity stake in Monster Beverage. Coca-Cola also transferred ownership of global energy drinks business, which includes brands like NOS, Full Throttle, to Monster Beverage. In exchange, Monster Beverage transferred non-energy business to TCCC.
Monster Beverage reports results under the following operating segments:
Monster Energy Drinks (92.4% of net sales in 2025): Monster Energy Drinks Segment includes the former Direct Store Delivery segments, excluding Peach Tea brand. This segment comprises mostly Monster Energy brand products.
Strategic Brands (6%): The Strategic Brands segment includes brands acquired from the “TCCC Transaction”. Monster Beverage observes the same business model with acquired brands as their previous owner.
Alcohol Brands (1.6%): Alcohol Brands segment includes various craft beers and hard seltzers purchased as part of its acquisition of CANarchy Craft Brewery Collective LLC on Feb. 17, 2022 as well as The Beast Unleashed. It also sells kegged and ready-to-drink canned beers, hard seltzers and FMBs, primarily to beer distributors in the United States.
Other (0.3%): The Other segment includes the former warehouse segment and the Peach Tea brand. The segment also includes products acquired from the AFF Transaction that are sold to independent third-parties. On April 1, 2016, the company acquired the concentrate and flavor business of American Fruits and Flavors (AFF).
Bottom Line
While anyone can invest, building a lucrative investment portfolio takes research, patience, and a little bit of risk. If you had invested in Monster Beverage ten years ago, you're probably feeling pretty good about your investment today.
A $1000 investment made in October 2016 would be worth $3,807.66, or a gain of 280.77%, as of October 20, 2026, according to our calculations. This return excludes dividends but includes price appreciation.
The S&P 500 rose 258.66% and the price of gold increased 215.30% over the same time frame in comparison.
Going forward, analysts are expecting more upside for MNST.
Monster Beverage continues to benefit from the expansion of the energy drinks market and product launches, reinforcing its category strength. MNST is experiencing continued growth in the global energy drink market, backed by strong demand across convenience stores and other key retail channels. In second-quarter 2026, the Monster Energy Drinks segment's sales grew 19.3% on a currency-adjusted basis. International expansion, operational efficiency and product innovation are driving the company's overall performance. However, Monster Beverage has been witnessing sluggishness in its Alcohol Brands segment, with sales plunging 15.2% in second-quarter 2026 driven by lower volumes and the segment's struggle to scale relative to its core energy drink portfolio.
The stock has jumped 6.36% over the past four weeks. Additionally, no earnings estimate has gone lower in the past two months, compared to 1 higher, for fiscal 2026; the consensus estimate has moved up as well.